Increasing Your Service Volume – Creating A Referral Development Crisis Plan
Specialty provider organizations serving consumers with chronic conditions and complex support needs are facing unprecedented disruption in programs, census, and revenue. Difficult questions facing executive teams include: “How do I stimulate referral volume lost during the COVID-19 crisis?” “How do I market and introduce my enhanced service lines and service delivery systems to payers and key referral sources?” “What do I need to do to remain competitive in a rapidly changing health and human services market?” “Are my services priced competitively, during and post-crisis?” Referral development is critical to sustainability and can help you rapidly reposition in the market, reactivate key referral sources in your network, and develop new marketing strategies to grow your client base. In this webinar, OPEN MINDS Vice President, Richard Louis, III, explains: How to overcome new COVID-19-initiated challenges facing referring agencies and referral source networks; How to establish crisis referral planning objectives to get immediate results; How to develop marketing and business development strategies to increase client referrals; and How to leverage new service lines (such as telehealth) to expand or position the organization for new payer contracts.
The Coalition for Behavioral Health's Business Recovery Initiative is funded by the NYC COVID-19 Response and Impact Fund in The New York Community Trust, a multi-funder collaborative.